- Shotgun metagenomic sequencingFree · both plans
€150 - Nutritionist meal planIncluded · both
€120 - Blood biomarker panelAdvanced
€99 - Reformulation every 16 weeksAdvanced
€150 - Your personalised formula AED 399/moThe plan itself
Back for another look?
You saw the price. You didn't see what's inside it.
AED 399/mo contains €369 of lab work, blood analysis and nutrition planning you'd otherwise buy separately, at typical EU prices.
Including €150 shotgun sequencing. Free, every plan.
No charge until your formula is manufactured
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€150 sequencing, free
Shotgun metagenomic, species level, every plan
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Blood biomarker panel
From cycle 2 on Advanced
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Nutritionist meal plan
Built around your results
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Reformulated every 16 weeks
Re-sequenced and rebuilt on Advanced
The stack
Bought separately: €369+. Your price: AED 399.
The sequencing alone nearly covers your first month and a half. You never pay for it.
Struck prices are standalone or typical EU estimates. Blood panel and reformulation are part of Advanced.
Five reasons
Why the cheap option keeps costing you more
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01Your microbiome is as unique as your fingerprint
A generic probiotic is a statistical guess applied to a biological individual. Prescription lenses vs. the pharmacy stand.
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02Bloating, fatigue and brain fog are one pattern, not three problems
Three products for three symptoms is how the spend piles up without results.
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03Uniform doses ignore your baseline
Same pill, two people, two outcomes. Neither got the dose they needed.
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04Without a baseline, you’re supplementing blind
That’s why the €150 sequencing comes first, free. It’s the only rational place to begin.
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05The gut responds to cumulative, personalised intervention
Not one-off fixes. On Advanced the formula is rebuilt every 16 weeks as your data changes.
The first four weeks
You get €150 of sequencing before you pay a cent
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Week 0
Kit ships
A two-minute gut sample at home, returned in the same box. Postage included.
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Weeks 1–2
Sequencing & sign-off
Your €150 analysis runs and your formula is drafted from it, before any money moves.
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Week 3
First charge
Only when your formula enters manufacture. Never before.
You're only charged here -
Week 4
Formula ships
Thirty days, blister-packed by dose. Then it repeats.
The honest comparison
Three ways to spend the same money
| Generic probiotic | Buying it yourself | nb1 | |
|---|---|---|---|
| Species-level sequencing | — | €150 | Free |
| Formula built for your gut | — | — | ✓ |
| Nutritionist meal plan | — | €120 | Included |
| Blood biomarker panel | — | €99 | Advanced |
| Reformulated every 16 weeks | — | €150/cycle | Advanced |
| Charged before anything is made | Yes | Yes | Never |
| First-month total | €40 | €409+ | AED 399 |
Generic probiotic: typical pharmacy price, no data, no personalisation. Buying it yourself: sequencing €150 + blood panel €99 + nutritionist plan €120 + a quality supplement ~€40, typical EU prices. Blood panel and per-cycle reformulation are part of Advanced.
From members
People who did the same math
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"I’d paid €140 for a gut test elsewhere and got a PDF. Here the same analysis is included, and it actually shapes what’s in my formula. That made the price click for me."
Daniel R. Core · month 4 -
"I was spending around €70 a month on supplements I’d picked myself. One formula built on my own results replaced all of them. Simpler, and I finally feel a difference."
Marta L. Advanced · month 6 -
"Getting re-tested after the second cycle and seeing my numbers improve is what made the price feel justified. The formula changes with you. That’s the part I’d miss anywhere else."
Joris V. Advanced · month 8
Start here
The price didn't change. What you can see in it did.
Core
AED 399 /mo
4-month cycle. AED 419/mo month-to-month.
- €150 shotgun sequencing, free
- Formula built from your data
- Nutritionist meal plan around your results
Advanced
AED 609 /mo
Four-month cycle. Gut and blood.
- Everything in Core + full sequencing data
- Blood biomarker panel from cycle 2
- Reformulated every 16 weeks
No charge until your formula is manufactured. Cancel within 14 days of your first shipment for a full refund.
Before you decide
The price questions, answered
Why does it cost more than a pharmacy probiotic?
Because it isn’t one. AED 399 contains €150 of sequencing, a formula manufactured for you, and a nutritionist meal plan built around the results. The sequencing alone, bought separately, costs more than your first month.
Is the €150 sequencing really free?
You’re never billed for it, on either plan, every cycle it runs. It isn’t a promotion. The analysis is how your formula gets built, so it can’t be optional.
When am I actually charged?
Your card is authorised at order and charged only when your formula enters manufacture, around week 3, after sequencing and sign-off. Nothing before that.
Why the four-month cycle?
Four months is the minimum window biological change can be measured in, not a contractual lock. It’s also why the cycle price is AED 399 instead of AED 419 month-to-month.
What if it doesn’t work for me?
Cancel within 14 days of your first shipment and we refund it. After that, Core month-to-month cancels anytime.